Is the Marketing Funnel Still Relevant?
For many years, the marketing funnel – also known as the conversion funnel – has been the first lesson of Marketing 101. You know: Awareness,...
11 June, 2025
Blog
Six SEO Secrets for Small Businesses
Owners of small businesses take pride in making their entrepreneurial dream a reality. Of course, each aspect of running that business involves numerous challenges on...
14 April, 2025
The Biggest Mistake Your Small Business’s Blog Can Make
Whether your small business is business-to-consumer (B2C) or business-to-business (B2B), if you have a blog for it, there is one mistake that will make it...
05 February, 2025
How to Improve Your E-Commerce Website’s Conversion Rate
If you have an e-commerce website, you started your business with a certain set of expectations – which, assuming you did your homework – included...
02 January, 2025
Are Google Ads Worth It For Your Small Business?
Small businesses need all the help they can get in order to compete in today’s challenging economy. Unfortunately, a small business typically has a small...
10 December, 2024
What’s on Your Menu? Five Common Navigation Menu Mistakes!
You want your small business’s website to get plenty of traffic so your business will do likewise! But did you know that one of the...
29 October, 2024
What You Need to Know About Bounce Rate
If you have a website for your business, you’ve undoubtedly heard about bounce rate as an important metric in measuring the effectiveness of a website...
06 September, 2024
Five Outdated Web Design Trends You Need to Know About
1. Panoramic Home Page Videos Popular when using video on websites was new, the actual effect is low-quality. Instead of being sharp and vibrant, such videos...
05 August, 2024
Five Ways to Ruin the Credibility of Your Business’s Blog
Are you a small-to-medium-size business owner who started a blog on your website to boost SEO and drive leads? You may believe that having a...
04 July, 2024
Seven Reasons Your Small Business Website Needs Maintenance
Does your small business have a website? That’s great! While we won’t flatter ourselves with the belief that you took the advice in our blog...
09 April, 2024