Getting Your Web Design “Just Right”

 Can You Make It…

“Can you make the wings have their own wings and then fly off into a brown polka dotted sunset?”

*Blank stare*

Sometimes a blank stare is just a pause for a moment of reflecting deep in thought. Other times it is so that laughter doesn’t bubble over. No matter what causes the pause, the customer’s vision is always doable. Talent, creativity and state of the art website design and development applications make Virtual Stacks Systems’ team of specialists a website producing machine!

A web designer’s ability to ‘make it happen’ is a first-class ticket to success town for the designer and the client.

Make it an Awesome Domain

Every aspect of website creation is a well thought out process that more often than not is full of trial-and-error situations. A top web hosting provider will go help you go through the trial and error phase of picking the perfect URL for your business website. It can be frustrating but usually it is just plain fun!

A Few Things to Remember:

IF you can’t type it easily, it might not work. Consumers won’t want to consult a dictionary every time they want to visit your website. antidisestablishmentarianism.com is a bit much, don’t you think?

IF it has nothing to do with what you offer, it might not work. Consumers will be confused when searching for a local Taco Tuesday restaurant and your website prettywoodfinishing.com pops up.

IF it has abusive or foul language, it might not work. Consumers are going to have a hard time tagging your website or trying to share it on a social media account they know their mother follows them on.

When all is said and done, choose a domain that’s right for you, your business and of course, potential stakeholders.

Make it Attractive

Colors that pop! Content that pulls them in! Animation that jumps off the screen! Graphic designers have one job and that is to create (for you) the best version of a digital calling card the internet has ever seen. Without going over the top with busy fillers or convoluted text, your business’ website can be the branding springboard you need to take your company to the next level.

Engaging your target audience is likely easier to do with more than just text. You would be surprised how many hand drawn pictures of a client’s vision a web designer receives. Pictures are actually pretty effective and gives the design team a starting point and better understanding of what will make you say “WOW!”

Make it Tech Savvy

Your website can be a completely original HTML layout that gives you, or your Virtual Stacks designers, free range to mold each web page into the exact format you envision. Or, it can be the customized end result with the help of one of the millions of unique templates available. Animation is great to look at but automation is great to experience.

Using innovative plugins and page graphics adds to the impressiveness of the entire website and showcases the expertise and professionalism that went into how you chose to present your brand to the world. For instance, if selling music albums is the main focus of your e-commerce website, try incorporating a spinning vinyl that once clicked, takes you directly to a check out page.

There are plenty of designs, content management platforms and other tools at your disposal to create the best landing pages for your digital presence. Simply do the research and hire someone to put it all together in a cloud server for your convenience!

Whether you are a data encryption provider, plumber in Orlando, FL, women's health clinic, or rapid weight loss plan provider, a creative website might be the only thing that stands between you and that next customer or client! 

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The Perks and Possibilities of a Virtual Private Server

The Perks and Possibilities of a Virtual Private Server

Wait, What Exactly is a Server, Anyway?

There is a common and universal vagueness around the understanding of what a server is. But a server is really just a computer. A really big computer. The function of the big computer is to respond to requests from other computers, or to “serve” them. Kind of like a great waiter at a fancy restaurant. Which is why that giant, wait staff of a computer is referred to as a server. One of the many widespread jobs that a server accomplishes is web hosting. So does a Virtual Private Server (VPS) mean you get a giant computer all to yourself? Not exactly. There are actually several ways to host your website.

Shared Servers

When a server is shared, it is really hosting numerous websites at once and all users have equal contact with the server. In a shared server situation, hundreds or even thousands of people have access to the same server. It is a great solution for individual blogs or websites that need little in the way of security. For example, a gymnastics coach might host their site on a shared server, where he or she can list location, class times, rates and areas of expertise for public referral. In this scenario there is little need for high level security or back up.

Dedicated Servers

A server that is used exclusively to host one site is called a dedicated server. A dedicated server is expensive, but a necessary solution for enterprise level organizations like hospitals and large corporations. When you need a dedicated server, you know it. But what if you fall somewhere in between the above options? There is an easy answer.

Virtual Private Servers

Fortunately, server based web hosting can happen in a third form. This is the Virtual Private Server (VPS). A VPS is private and dedicated. When a higher level of security is required, small business web hosting, for example, a VPS is often the best answer. A VPS accommodates where files need an individual firewall, avoidance of public level accessibility and the ability to run software that isn’t allowed in shared server settings. But if it’s not shared, and it’s not dedicated, how does it work?

Here’s How it Works

A VPS is a section of a giant computer or server, which is partitioned to house several smaller servers. Each partitioned server within the computer is its own environment. Each environment has its own operating system (OS) accessible and 100% controlled by its user. A VPS is less expensive than a dedicated server – and a VPS has several advantages over a shared server.

Advantages of a VPS

The perks of hosting on a VPS are numerous:

  • You can fully customize a web space to meet your needs and never have to pay for features or storage that you don’t use.
  • It’s cost effective because it’s scalable. You can start with a plan that supplies only the resources you need and then add to your plan as your need expands.
  • You have more control and more options than with a shared server. You can run most any software to make your web space work for you. You also have CPU processing to keep your site running faster.
  • A VPS gives you the option of conducting secure ecommerce by allowing you to fulfill CPI Compliance requirement - so you can accept credit cards as payment.
  • You get the same level of technical support that you would with a shared server.
  • You can choose the level of involvement and support you desire: from simple server space, to semi- managed sites or even fully managed web hosting where design, SEO and maintenance is all handled for you.
  • But wait, there’s more! A VPS is backed up by design. Most VSP hardware includes a second copy and backup power supplies that keep your site safe! So, if you have any hardware issues at all, your host can easily move your web instance to another space and you’ll never miss up-time or go to expense to fix your server.

Best of all, a VPS is a green light move – once you start hosting with one, your options are almost endless.

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E-commerce and You

E-commerce and You

Ecommerce, what is it?
Virtual storefronts, virtual malls, Etail…these are terms used when describing a point of service for E-commerce.
E-commerce simply means buying and selling products and services on the internet. It’s such a common thing in our lives at this point in time, can you believe that it was invented 25 years ago? Well to specify, “Online Shopping” was invented in 1979 by Michael Aldrich, an English inventor and Enrepreneur.

A closer look at the numbers

Let’s look at the years 2010, 2011 and 2012 for some eye-popping statistical data on e-commerce.
From Statista (Follow them on Twitter @StatistaCharts)

"In 2010 U.S. retail ecommerce sales were $167.3 billion U.S. dollars and amounted to $225.5 billion Dollars and are projected to grow to 434.2 billion U.S. dollars in 2017."

Everywhere you look, you will see them. They are your colleagues and competitors alike, and the successful business owners use e-commerce to increase their customer base and revenue.
Why do customers go online for their shopping? Online consumers need an available online shopping experience for many reasons. Their time is limited, could be a transportation or other mobility issue. Perhaps they just feel the need to view your product and pricing. In many cases the ease of clicking “buy now” is better than driving across town or haggling with you over the telephone.
Any business with that wants to grow sales and customers must have an online store. If you want to keep up and expand, web sales are key to your small business success. E-commerce helps this happen!

Benefits of E-commerce include:

  • With an online storefront, you will have potential Customers from all over for a very small fraction of the price of a brick and mortar building, by reducing costs such as payroll, rent, utilities.
  • You can sell your products to a larger pool of customers, those that do not necessarily live in your area.
  • Your online storefront does not close. E-commerce allows you to earn sales at any hour of the day or night.
  • Without needing the same amount of manpower, your online storefront will provide huge savings.
  • Add awareness to your business and increase revenue

Virtual Stacks offers Powerful e-commerce hosting that’s fast

Get the most from your online business with Virtual Stacks e-commerce hosting. Work on your site as little or as much as you want. Build up your product list, create a fast, secure checkout and promote your business online.
e-commerce

Smart, secure checkout with options.

Sell your products online to customers who trust you with our e-commerce hosting plans. With secure checkout options, you can easily set up your payment processing and shipping for successful transactions that are quick and simple for your customers. 
e-commerce

Your online storefront can make or break your business.
We build a custom e-commerce store for you and offer 24/7 support to help you manage your store.

Do you have a service or product to sell?

Virtual Stacks will work with you to get your business off the ground and on the World Wide Web by providing everything you need to get found online:

  • E-commerce hosting
  • Email Hosting
  • Web hosting service
  • Website Design
  • Logo Creation
  • Domain Name

Get E-commerce hosting and start selling online. We'll make it possible.

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